Its account of the branches, to cancel the "Diamond retail partners" concessions, the account of "partners" offer can not exist. The advantages: You can carry out the intensive development and management of regional markets, focus on the advantages of resources to operate effective regional market flexibility; effective management and support of core customers, the channels in a dynamic development of the state. Alleviate the financial pressure and the pressure on the stock, through the establishment of a provincial underwriters provincial logistics platform and capital platform can effectively reduce the company's logistics costs, inventory costs, cash flow, costs and funding risks, and reduce operating expenses. It makes this kind of cell phone jammers is getting more and more attractive to the customer in the domestic market and oversea market.
Branch freed from the complex financial and logistics services, focused on marketing, channel construction and maintenance, to improve the operational efficiency of the company. Disadvantages: the quality of personnel with higher requirements: Each clerk must be a market trader, with marketing, management and coordination capacity. Provincial and prefecture-level underwriting system greatly limits the enthusiasm of other distributors. Underwriting, through the sub-products to address the conflicts of the market, but less general manufacturers selling models, it is difficult to balance between dealers interests. From the above analysis, we can see, on behalf of the domestic brand channel model distribution system of direct sales type and depth of marketing model, on the one hand, to reduce the level of the channel, make the channel more flat. It is the first remarkable feature or advantage of this kind of cell phone jammer .
Leaving more profits at each level of sales channels, so that every aspect of the channel profit distribution of the profit is much higher layers than the international brands; the other hand, the domestic brands in the country set up branches and, Office of the ways to help dealers to engage in promotion, pay all kinds of terminal publicity materials, with the dealer terminal sales promotion work. In contrast, international brands tend to contract to several distributor, it seems the rest of the work only to do branding, publishing advertising, organization and public relations activities, dissemination of things, the terminal is interested, but also the lack of sufficient human resources to focus on things on the channel. cell phone jammer is charging while working.
Channels of too many layers, each layer should be stripped of some of the profits, the retail end of the last layer, the few remaining profit will the enthusiasm of the sales can be imagined. Japan's Kyocera mobile phone market, general manager of Sun Youan concluded: "widely used by domestic manufacturers today is the sale of the 'nanny' - all the way to watching over the phone to the hands of the customer from the agents has been a matter of fact, the domestic manufacturers for distribution providers do all the work, the dealer, at best, is a platform for exchange of funds and logistics "is the sales model of this kind of" nanny 'human wave tactics, the following market of the domestic mobile phone manufacturers such as TCL, Bird, Kejian 2 3 control of the channels is much more than foreign manufacturers, many of the shops in the domestic mobile phone sales accounted for more than 50%. It means that this kind of cell phone jammer can perform the charging process when it is working.
However, this is currently a strong position in the channel, in exchange for domestic manufacturers with considerable cost. Into their camp in order to attract dealers, domestic manufacturers generally give the dealer profit margins higher than double the foreign brands. At the same time, pull the team can not help but cohabitation, coupled with the "nanny" integrated management approach, the domestic manufacturers on channel management, channel risk and market input cost should be much higher than the foreign manufacturers, but such costs experienced large-scale reshuffle of the mobile phone market, can not alleviate. The customer just needs to connect the host of this kind of cell phone jammer to the city electricity.
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